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Bottom Line? At Helltown Motors we are a family owned and operated business dedicated to putting people into quality used cars. We love cars and trucks! We love buying cars …we love conditioning those cars for our customers …and we love helping people find the car they’ve been looking for. We offer lower down payments, lower monthly payments, and a repair facility where the sole purpose is to keep your car running and on the road until its time to purchase your next car or truck at Helltown Motors. We offer Guaranteed Credit Approval to get you on the road today. By serving the Shenandoah Valley with quality used cars and trucks, we’re able to continue to enjoy our passion with automobiles of every type. We look forward to serving you in the near future!

Helltown Motors

Helltown Motors is conveniently located in the heart of the Shenandoah Valley, Front Royal Virginia.

We are a family owned business of car lovers. We know and love automobiles and enjoy putting people into quality cars and trucks at fair prices. Our approach is that of a small dealer looking to make lifelong customers. We purchase the vehicles our customers want, and can afford.  But much more than this, we are small enough to ensure we stand behind our cars. Our service center will keep your car running at the lowest possible …for years and years into the future!

Your satisfaction is our is our NUMBER ONE priority! We work hard to simplify the process and get you on the road quickly. Contact us today and let us explain why our Guaranteed Financing might be perfect option for you.

Please call or stop by to learn more about our dealership.

About The “Helltown” Name

Most people in the Front Royal area have heard that the town once had the nick-name “Helltown,” but few know much about its origin. Rather than summarize our understanding of its origin, we’ve included an excerpt from Patrick Farris, executive director of the Warren Heritage Society.

Regardless of its origin, we’ve taken the name as a rebellious, energetic moniker that captures something of our attitude toward automobile “Bad To The Bone” …but in a good way!

“During the late 1700s, the community also acquired the nickname “Helltown,” which fortunately never made its appearance on a map. The nickname began circulating as travelers through town would – after a hard day’s work wrangling horses, herding cattle, driving wagons and like activities – come in to town for a drink or two. The local population responded according to the law of supply and demand, and there were at one time almost as many taverns as residences in the town, although many houses likely doubled in function. When, after the American Revolution, the community chartered under the name of Front Royal, “Helltown” began a gradual decline in usage, assisted by the completion of the C&O Canal and B&O Railroad, which redirected the flood of western travelers away from the valley route. Due in part to its colorful nature, the nickname was never forgotten.

old-front-royalIt is interesting to note that Bishop Francis Asbury, who preached in the town in the early 1800s, refers to Front Royal by that name in his diary, but also refers to the village as “Luce-Town” in 1804 and “League Town” in 1805. These two references must be Asbury’s distorted attempts at writing LeHewtown, which he undoubtedly heard or saw written at some point during his visit. This evidence suggests that although Front Royal is chartered in 1788 under the name it still uses today, as late as the first decade of the 19th century the settlement’s original name of LeHewtown is still in limited use.

The other interesting fact about Front Royal’s name in its early days of usage has to do with the changing spelling of the town’s name. As noted in an earlier column, the town charter recorded the town’s name as “Frontroyall,” spelled all as one word and with two “l”s at the end. This spelling can be found on maps of the area as late as 1809, over two decades after the town was chartered.

In addition to the commonly known theories as to the town name’s origin, an anonymous writer to The Warren Sentinel newspaper in the mid-1880s referred to a town tradition which “says that an old British ex-soldier, Andrew Forsyte, (possibly Forsythe) used in his maudlin moods to call it Front Royal.” So regardless of name, what was this little village like at the time of its chartering?

Front Royal by the end of the 18th century boasted only one major mill near town, which stood a few hundred yards north of the town and was owned by Allen Wiley, a Baptist preacher whose house occupied the bluff just beyond where the railroad would cut through in the mid-19th century.”

Patrick Farris

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SATURDAY:  12:00pm – 4:00pm